Comments on: Blog

By: Big Spaceship | Think Blog - When Good Brands Go Brandless, Part I

Big Spaceship | Think Blog - When Good Brands Go Brandless, Part I — Mon, 09 Nov 2009 17:30:02 +0000

[...] skeptical, if not cynical. In opposition to the smattering of positive comments on the 15th Avenue blog, one particularly amped up individual said, “FRAUD!!!!!!!! FAKE!!!!!!!! PHONY!!!!!!!!!!!!!!!!” [...]

By: Starbucks’ 15th Ave has a shot by orchestrating a new experience for new customer - the customer experience for profit blog

Thu, 22 Oct 2009 20:58:49 +0000

[...] Fortune 500 companies, I know from experience that this is hard. (Over on 15th Ave store manager Jenna’s blog, her local-vibe is certainly turned [...]

By: Lily: A singlehanded struggle? « Light Up The Rain

Lily: A singlehanded struggle? « Light Up The Rain — Sun, 20 Sep 2009 23:38:38 +0000

[...] blog is here – and I have to say the early posts remind me of the stealth-Starbucks blog I slagged last month. (NB – The latter has since, wisely, added an “inspired by [...]

By: An honest rebranding? « Light Up The Rain

An honest rebranding? « Light Up The Rain — Wed, 19 Aug 2009 21:24:40 +0000

[...] homilies to the outlet’s local, earthy, “streetlevel” approach. It features a blog from manager Jenna, who enthuses: it’s such a pretty store at night and hearing local talent do [...]